John Butman
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Language
English
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Description
How do you gain influence for an idea?
In Breaking Out, idea developer and adviser John Butman shows how the methods of today's most popular "idea entrepreneurs"-including dog psychologist Cesar Millan, French lifestyle guru Mireille Guiliano (French Women Don't Get Fat), TOMS founder Blake Mycoskie, and many others-can help you take an idea public and build influence for it.
It isn't easy. Butman argues that the rise of the "ideaplex" (TED, Twitter,...
Author
Language
English
Description
Townie takes place in Oldon, Massachusetts, a burgeoning New England village that has become the favored residence of the mega-rich, a town whose historic past has been preserved and polished until it gleams with the arrogant intensity of a Colonial theme park. Alan Lowe inhabits a different Oldon, however, a town that he loved as a boy for the "power and rightness of its countryside." Now, in early middle age, he finds himself living on the margins...
Author
Language
English
Description
Three generations of English merchant adventurers-not the Pilgrims, as we have so long believed-were the earliest founders of America. Profit-not piety-was their primary motive.
Some seventy years before the Mayflower sailed, a small group of English merchants formed "The Mysterie, Company, and Fellowship of Merchant Adventurers for the Discovery of Regions, Dominions, Islands, and Places Unknown," the world's first joint-stock company. Back then,...
Author
Language
English
Description
Great companies stumble and fall when they lose it. Highfliers crash when a competitor notices they don't have it. Start-ups shut down if they can't develop it. "It" is a strategy so powerful and an execution-driven mindset so relentless that companies use it to gain more than just competitive advantage--they achieve an industry dominance that is virtually unassailable and that competitors often try to explain away as unfair. In their "hardball manifesto,"...