Malcolm Gladwell

"Malcolm Gladwell's exploration of how technology and best intentions collide in the heat of war. In The Bomber Mafia: A Dream, a Temptation, and the Longest Night of the Second World War, Malcolm Gladwell [...] weaves together the stories of a Dutch genius and his homemade computer, a band of brothers in central Alabama, a British psychopath, and pyromaniacal chemists at Harvard to examine one of the greatest moral challenges in modern American history....

What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?
In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: The Tipping Point; Blink; and Outliers....

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop...

Malcolm shares his guiding principles to uncovering a good idea for a story through research.

Malcolm believes that when you reveal a story is just as important as what that story is. He explains this idea with an in-depth look at one of his favorite characters, late-night television pitchman Ron Popeil.

Malcolm breaks down two pieces of his own writing-one written for Tthe New Yorker and one for a medical journal-to illustrate how he brings a new character to life.

Malcolm believes that you can't become a great writer without being a great reader. Learn Malcolm's strategies for critical reading.

Malcolm breaks down the strengths of some of his favorite writers: Lee Child, David Epstein, Michael Lewis, and Janet Malcolm.

A compendium about one of host Malcolm Gladwell's greatest obsessions: education. Malcolm Gladwell has long relished the opportunity to skewer the upper echelons of higher education, from the institution of U.S. News & World Report's Best College rankings to the LSATs to the luxe Bowdoin College cafeteria. The Myths of Meritocracy: A Revisionist History Education Anthology, upends the traditional thinking around how education should work and tries...

Meet your instructor-best-selling author and longtime New Yorker staff writer, Malcolm Gladwell. Malcolm outlines what he has planned for your class and reflects on the idea of writing as a calling