George Stalk
Author
Series
Language
English
Description
It's easy to miss many innovations in strategy until they appear on the front page of a major business publication. But by then everyone--including all your competitors--is using them.
As a CEO or senior executive, your job is to detect these strategies - and implement them - before your competitors.
That's where this book comes in.
Author George Stalk has often been called a guru of business strategy. In the 1980s, before anyone else saw its importance,...
Author
Language
English
Description
Great companies stumble and fall when they lose it. Highfliers crash when a competitor notices they don't have it. Start-ups shut down if they can't develop it. "It" is a strategy so powerful and an execution-driven mindset so relentless that companies use it to gain more than just competitive advantage--they achieve an industry dominance that is virtually unassailable and that competitors often try to explain away as unfair. In their "hardball manifesto,"...
