Mad for ads : how advertising gets (and stays) in our heads
(Book)

Book Cover
Average Rating
Contributors
Turner, Ian illustrator.
Published
Toronto, ON : Kids Can Press, [2021].
Format
Book
Physical Desc
64 pages : color illustrations ; 26 cm
Status
Land O'Lakes Branch Library - BOOK - Juvenile
J 659.1 FYVIE
1 available

Description

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Published
Toronto, ON : Kids Can Press, [2021].
Language
English

Notes

Bibliography
Includes bibliographical references (page 62) and index.
Description
"This fact-packed exploration of how advertising works is a ... peek behind the curtain of an industry that influences everything we see. Through sample ads, eye-catching illustrations and funny, relevant examples, readers will learn all about how to decode and think critically about ads, empowering them to make smart decisions. Topics covered include the history of advertising, how ads are created, the anatomy of an ad from brand logo to tagline, how advertisers use psychological tools to get our attention, the cultural impact of advertising, and more"--
Target Audience
9-12.

Copies

LocationCall NumberStatus
Land O'Lakes Branch Library - BOOK - JuvenileJ 659.1 FYVIEOn Shelf

Syndetics Unbound

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Citations

APA Citation, 7th Edition (style guide)

Fyvie, E., & Turner, I. (2021). Mad for ads: how advertising gets (and stays) in our heads . Kids Can Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. 2021. Mad for Ads: How Advertising Gets (and Stays) in Our Heads. Kids Can Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Fyvie, Erica, 1973- and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Kids Can Press, 2021.

MLA Citation, 9th Edition (style guide)

Fyvie, Erica, and Ian Turner. Mad for Ads: How Advertising Gets (and Stays) in Our Heads Kids Can Press, 2021.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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