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Every great design school in the world is defined, in part, by the work of its students at any given time. The various project challenges given to a class determine the success of a school's pedagogy, but also the ingenuity of its faculty and students. This book features fifty real-world class assignments from top design programs at universities around the world, and examines the resulting student projects. From undergraduate to graduate work and...
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I Heart Design is a collection of "favorite" designs as selected by 80 prominent graphic designers, typographers, teachers, scholars, writers and design impresarios. Designers have preferences, like modern over postmodern, serif over sans serif, decorative over minimal, but designers could not be engaged in design practice if they did not love design. The reasons for such a charged emotion varies from individual to individual, but there are certain...
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This priceless teaching tool features more than 70 proven-effective programs from the country's leading graphic design schools. Spanning from traditional, "bricks and mortar" approaches to the ever-widening digital frontier of graphic design, these syllabi include detailed introductions, weekly breakdowns, project suggestions, and selected readings, as well as offer valued background material on the history, social responsibility, and cultural impact...
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New from the editor of the pioneering EDUCATION OF . . . series, this benchmark collection of fifty essays and interviews provides students and working designers with a firm understanding of the pitfalls and triumphs awaiting the design entrepreneur. Designers recount their motives for setting out on their own and reflect on the degree to which their creative spirit has been satisfied by entrepreneurial freedom in areas ranging from book, Web site,...
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This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. Stop, Think, Go, Do is packed with arresting imagery from around the world that influences human behavior. Page after page, you'll find innovative messages that advocate, advise caution, educate, entertain, express, inform, play, and transform.
6) Design Cult
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Renowned designer, author, critic, co-chair of SVA's MFA program in design and National Design Award recipient Steven Heller reaches into the most contemplative recesses of his mind to offer an entertaining new collection of ruminations on the nature and future of design. In Design Cult--the first of a series of three titles published exclusively as e-books through the DesignFile consortium--Heller expounds on such disparate topics as Milton Glaser,...
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For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research...
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Graphic Style Lab is a lively and playful approach to discovering different design styles. This guidebook is full of experimental design projects that cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles. You'll also discover how lettering, type and typography often define style. Improve your awareness and sensitivity to type styles, forms, and type choices through these visual experiments,...
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Balancing Social, Professional, and Artistic Views
What does it mean to be a designer in today's corporate-driven, over-branded global consumer culture? Citizen Designer, Second Edition, attempts to answer this question with more than seventy debate-stirring essays and interviews espousing viewpoints ranging from the cultural and the political to the professional and the social. This new edition contains a collection of definitions and brief case...
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Anatomy of Design dissects fifty examples of graphic design piece by piece, revealing an array of influences and inspirations. These pieces represent contemporary artifacts that are well conceived, finely crafted, and filled with hidden treasures. Some are overtly complex. Others are so simple that it is hard to believe there's a storehouse of inspiration hidden underneath. The selections include all kinds of design work including posters, packages,...
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From the lost art of show-card writing and the tumultuous days of guerrilla magazine publishing to the latest in electronic leaflet design and hot magazine covers, acclaimed graphic designer and author Steven Heller provides dozens of stunning examples of how graphic design has transformed from a subset of pop culture to a cultural driving force on its own.
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Award-winning designer and writer Steven Heller comes of age at the center of New York's youth culture in the mid-1960s to the mid-1970s.
Steven Heller has written a memoir. This is no chronological trek through the hills and valleys of his comparatively "normal" life, but instead, a coming of age tale whereby with luck and circumstance, he found himself in certain curious places at critical times during the early to late 1960s and later throughout...
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In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown-all were intoxicated...
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An Essential Collection of Essays and Musings on Graphic Design from One of the Field's Leading Educators
In this wide-ranging compilation, art director, writer, and lecturer Steven Heller shares his passion for graphic design with readers, who he invites to consider that design can be discerned in all things natural and manmade. Developed as content for a class devoted to reading, this collection is not overtly about conventional design, but about...
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This is a classic story, masterfully told, in a new, revised and expanded edition about how one graphic symbol can endure and influence life-for good and evil-for generations and never, even today, be redeemed. A nuanced examination of the most powerful symbol ever created, The Swastika and Symbols of Hate explores the rise and fall of the symbol, its mysteries, co-option, and misunderstandings. Readers will be fascinated by the twists and turns of...
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While many young designers perceive a design studio to be little more than a table and computer, the majority of businesses consider the physical locale and architectural surroundings of a firm to be as important as the work that is produced. Design Firms Open for Business is a firsthand look inside studios and offices, both large and small, from all over the world. The inner workings of more than 40 different-sized and variously focused design establishments...
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Prolific author and co-chair of the MFA Design School of Visual Arts Steven Heller shares his love of design with the world through essays, interviews, and profiles.
Design is a living. But, to live passion is essential. For the Love of Design is an anthology of Steven Heller's essays that are underscored by the essence that makes designers do what they do. Whether it is to make the environ a better place or communicate important messages or simply...
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The thrill of victory-the agony of defeat. We're not talking about just any failure. Design failure. So public. So humiliating. How do designers who are really, really good (we swear!) turn a disaster into a triumph? Read this book and find out, as dozens of top names reveal the heartbreaking-and sometimes hilarious-mistakes they have made and talk about how they were able to grow from the experiences. Self-delusion, over commitment, procrastination-they're...
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* Traces the history of the swastika, from religious symbol to reviled symbol
* More than 175 illustrations
* Powerful examination of the impact of one graphic symbol on society. This acclaimed examination of the most powerful symbol ever created is now available in paperback. The rise and fall of the swastika, and its mysteries and misunderstandings, are fully explained and explored. Readers will be captivated by the twists and turns of the symbol's...
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Author and design expert Steven Heller has revisited and revised the popular classic Design Literacy by revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present-from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies)....
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