Based on Building a StoryBrand by New York Times bestselling author Don Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional's tool kit. Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers' lives. To solve this dilemma, Don...

Effortlessly Build A Loyal Army Of Followers To Give You Boat Loads Of Targeted Traffic Without Spending A SINGLE Dime! This fully stocked and detailed training guide / e-book delves deep into the aspects of twitter strategies and everything to do with that topic.Through real world scenarios, examples, and solutions – your customers will be detailed a hands-on fully proven methods and approaches to learn the secrets of the top twitter users so that...

No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences. Experienced designers, marketers, entertainment producers, and retailers have long sought to fill this craving. Now, there's a scientific formula to consistently create extraordinary experiences. The data shows that those who use this formula...

The future success of your business depends on how well you market it. With effective marketing, you can help your business climb to great heights. On the other hand, ineffective marketing can cause you to stall or even fail to launch. Therefore, your marketing strategies need to be carefully considered. Today, we live in a digital world where everyone is connected online. With billions of internet users worldwide, it makes perfect sense for every...

If you're looking to build trust with your customers, the best way to do so is with video marketing. The statistics back this up: 90 percent of customers say video helps them make buying decisions, 64 percent say they're more likely to buy after seeing a video, and video marketers get 66 percent more qualified leads per year. However, you can't capitalize on these benefits if you don't know how to get started with video marketing. Adrian Sandmeier...

Building actual loyalty with each consumer in turn is the best thing you can do for your business right now, not new technology, economies of scale, or first-mover advantages. When clients grow loyal, things change. You are the only store on the market for them. You are the only brand and provider that can compete with you. Customers that are devoted to you are like lovers who are always monitoring your every move. Few companies recognize the importance...

What made you pick up this book? Perhaps you're wondering why your brand should be gay. Or maybe the pink covered book jacket grabbed your attention? Did the idea of uncovering the art and science of creating an authentic brand pique your curiosity? Maybe it's all of the above. Whatever the case, the book made enough of an impression that you picked it up and are now reading these words. What this moment demonstrates is the idea behind what an authentic...

Getting an increasing flow of new patients, enough to grow a weight-loss practice has been nothing but an expensive and frustrating challenge for most weight loss clinics. The promise of using social media for weight loss centers to increase profitability has been the marketing scam of the century, until now. With this step-by-step roadmap, doctors can take matters into their own hands and learn the ins and outs of video marketing, getting patient...

Just Faster takes a deep look at the transformation of automotive retail sales. Technology, consumer demand, decreasing CSI scores, and OEM mandates have accelerated change, regardless of whether the franchise dealers are ready. Just Faster, co-authored by Brian Pasch and Thomas Gage includes perspectives from vendors, technology providers, OEMs, dealers, and industry consultants. As the automotive industry steps out to embrace change, this book will...